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Ditch the Strong Arm Tactics: Keep the Social in Social Media!
When it comes to marketing and the Internet, I am a bonafide antique. The first time I logged onto the ‘net it involved a telephone handset placed into two rubber cups and DOS! When I started in...
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The #1 Most Neglected Social Media Value: Patience
This is my second offering for the Media Barista’s Blog Challenge with a Twist, and it’s all about PATIENCE! Marketing has never been a pursuit for the jackrabbits among us; it’s always been about...
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Hey all you Social Media Bad Spuds, Where Have you Been Living?
I know; I know this is a well-trodden path. A quick search will turn up more articles on social media etiquette than there are cat hairs all over my keyboard. But it doesn’t seem to matter how many...
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Dear Facebook, I’m breaking up with you.
Dear Facebook, I think it’s time for us to see other people. Seriously, the engagement is off. It’s not so much you, as it is me. I’m just not feeling the interaction these days; we just don’t...
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So What’s the Value of Social?
“Social Business[es] have not struck the right chord with leaders…It’s not that the ideas are losing or that the goals are without merit, they are[n't]. The problem is that the deeper meaning and...
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